Invisible Creature - Don Clark

The Creative Unconscious: What's your name, age, and professional title? Where are you currently employed?

Don Clark: Don Clark, 40, Illustrator/Designer, Invisible Creature, Inc

TCU: What hobbies do you have outside of your professional field that keep you inspired and motivated to generate personal work? How do they inspire you?

DC: Fortunately, I have been able to somehow funnel my childhood and teenage hobbies into a career, so that question is actually a timely one - I was just talking with my wife about this. I guess I’ve sorta had to invent new hobbies for myself as an adult. We bought a ranch about 3 years ago and I really enjoy trying to figure out everything that goes into having animals, growing things, repairing things, mowing things, etc. This entire lifestyle is new to our family, so we’ve had fun (as well as some added stress) learning how to “live off the land” more. I’m also a father of 3, so any extra “hobby” time is usually spent just being a dad and enjoying my kids. 

ALL of this to say - being a father, husband and weekend rancher absorbs my hobby time - and I couldn’t be more grateful for that. I am blessed to live a very full life and all these daily experiences are enough inspiration to last a lifetime …

TCU: Do you have a hard time balancing being a creative professional and generating personal work that you're proud of?

DC: We try really hard to monitor all of that. First and foremost, we are commercial artists. Secondly though, we curate our own line of products and IC-related swag. That’s been our goal since the inception of our first studio in 2001 - to create our own products and personal projects (stuff WE would want to own!) that are not only creatively fulfilling, but that also lead to more commercial work (which tends to put food on the table much easier). But they work in symmetry with one another. For IC, I can’t see one existing without the other. Personal projects beget commercial projects and vice versa. As soon as we are done with a commercial project, we immediately want to jump into a personal project. 

All of this came from just wanting to emulate our favorite artists and companies growing up … 

TCU: What time of day do you feel the most creative? What about the most productive?

DC: I’m definitely the most creative AND productive in the morning, between the hours of 8-noon basically. Although there are many nights where I can’t sleep because I’ve got an idea and I can’t wait to start it ...

TCU: What are your creative goals for the future?

DC: I think my overarching goal is to take on less client projects and focus more on our own products over the next 10 years. More books, toys and related ephemera … oh - and maybe some film projects as well ...

TCU: Are you working on any personal projects right now? If so, can you share a little bit about your inspiration and your creative process?

DC: Yes! We are working on more IC products with Uncle Goose Toys, a few new books are underway and there are some top secret projects we are excited about that will be coming out soon as well ...

TCU: What scares you?

DC: Running out of ideas.

TCU: What does success mean to you?

DC: To me, success is living and functioning exactly as I was intended (or designed) to live. At least to the best of my ability ...

TCU: Anything else you want to add?

DC: We are super grateful to be doing this for a living and appreciate you asking us these questions!


You can find out more about Don and Invisible Creature at

DesignMeghan HoleComment